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September 18-19, 2017
The Leftbank Annex - Portland, OR

Nichole Marsano

Nichole Marsano
Director of Demand Generation, PayScale

Nichole leads the demand gen and marketing operation teams at PayScale, provider of modern compensation software and real-time data-driven insights for employees and employers. Prior to PayScale, Nichole spent 7 years at Vertafore, the leader in insurance technology, running the marketing automation team. Nichole has effectively implemented dozens of marketing technology platforms to achieve faster lead distribution, predictive scoring, attribution reporting, lead analytics and data enrichment to deliver sales the most qualified leads possible.
 

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