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September 18-19, 2017
The Leftbank Annex - Portland, OR

Marketing Loves Sales - Portland, OR

Marketing Loves Sales is the only event where marketers can focus entirely on generating, developing, and closing marketing-led opportunities.

Generate more revenue. Refocus on sales. Learn from other B2B marketers. Discover what strategies and tactics most effectively drive revenue. The two-day event, hosted at the beautiful Leftbank Annex in downtown Portland, brings together the top B2B marketing minds and thought leaders to share how marketing departments can better coordinate with Sales and drive revenue. Marketing Loves Sales 2017 will focus on the following themes:

  • Event Marketing
  • Landing Page Optimization
  • Sales Development
  • Programmatic and Social
  • Search

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Speakers

Craig Rosenberg

Craig Rosenberg

Co-Founder & Chief Analyst, TOPO Inc.

Rand Fishkin

Rand Fishkin

Wizard of Moz, Moz

David Ewart

Dave Ewart

Head of Digital Marketing NA, Oracle

Maria Pergolino

SVP Marketing & Sales at Apttus

Kristen Alexander

Kristen Alexander

VP Marketing, Certain

Maria Bruno

Maria Bruno

Sr. Field Marketing Manager, Invoca

Patrick Chen

Patrick Chen

Senior Demand Gen Manager, LinkedIn

Joe Caprio

Joe Caprio

VP Inside Sales, InsightSquared

Lauren Goldstein

Chief Revenue Officer, ANNUITAS

Rachel Freeman

Director of Integrated Marketing, Centrify

Dr. Thomas Potiowsky

Dr. Tom Potiowsky

Director, Northwest Economic Research Center, PSU

Adam Miller

Founder and Group Chief Executive, ELEVATE

Heather Reyhan

CEO & Founder, Salesfolk

Noah Brimhall

Noah Brimhall

Director of SEO & CRO at Obility

Schedule

Monday the 18th

Time Title Speaker
8:30 AM – 9:00 AM Registration & Check-In
9:00 AM – 9:25 AM Introduction Mike Nierengarten of Obility
9:25 AM – 10:10 AM Awesome machine learning session coming soon Google
10:10 AM – 10:40 AM The State of B2B SEO in 2017 Rand Fishkin of Moz
10:40 AM – 11:15 AM Networking
11:15 AM – 11:45 AM MQLs are Dead: What Sales Really Wants Dave Ewart of Oracle
11:15 AM – 11:45 AM Harnessing SEO & SEM Intelligence for an Integrated Search Strategy Rachel Freeman of Centrify
11:45 AM – 12:15 PM The Future of Events Kristen Alexander of Certain
11:45 AM – 12:15 PM Product Marketing Loves SEO Noah Brimhall of Obility
12:15 PM – 1:45 PM Lunch & Networking
1:50 PM – 2:20 PM Is Your Marketing Strategy Ready for the Wild West? Lauren Goldstein of ANNUITAS
1:50 PM – 2:20 PM Awesome revenue intelligence session coming soon Matt Ostanik of FunnelWise
2:20 PM – 2:50 PM What Most Marketers Don’t Know About Sales Emails (But Need to) Heather R. Morgan of SalesFolk
2:20 PM – 2:50 PM B2B Content + Sales Enablement = Growth Maria Pergolino of Apttus
2:50 PM – 3:30 PM As Economic Expansions get Longer, are There More Clouds on the Horizon? A Weather Report on the Economic Outlook Dr. Tom Potiowsky of PSU
3:30 PM – 5:00 PM Happy Hour
5:00 PM – 7:00 PM TAO Talks Various

Tuesday the 19th

Time Title Speaker
9:00 AM – 9:20 AM Welcome Back
9:25AM – 10:10 AM The Framework for Account-Based Strategy Craig Rosenberg of TOPO
10:10 AM – 10:40 AM Morning Networking
10:45 AM – 11:15 AM Awesome marketing ops session coming soon Patrick Chen of LinkedIn
10:45 AM – 11:15 AM Awesome CRO session coming soon Anjleena Dewan of Alteryx
11:15 AM – 11:45 AM Building an Integrated Customer Journey Across Every Channel Than Tran of EverString
11:15 AM – 11:45 AM Shoulder to Shoulder – Show me the Money Adam Miller of Elevate
11:45 AM – 12:15 PM Marketing Loves Sales – Make Sales Love You Back Joe Caprio of InsightSquared
11:45 AM – 12:15 PM 5 Ways to Align Sales & Marketing to Maximize Conference ROI Maria Bruno of Invoca
12:15 PM – 12:45 PM Obility Closing Remarks Mike Nierengarten of Obility

Ticket Details

  • Your ticket includes access to over 15 sessions including keynotes, breakouts, workshops, showcases, and more!
  • Evening TAO Talks with fresh faces and voices speaking about the current trends in B2B Marketing and Sales
  • Continental breakfast with coffee each morning

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TAO Talks

Marketing Loves Sales is proud to host TAO Talks. TAO Talks is five minutes of stage time where local people share their personal or professional passion. Local, global, social and thought-provoking, TAO Talks provides an opportunity to get onstage and inspire others with an idea and a timed slide deck to prove it. This TAO Talk is focused on marketing, business development and sales. This topic theme is about bringing unique ideas related to lead generation, branding, or anything else your marketing brain can create for a compelling 5 minutes on stage.

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Marketing Loves Sales TAO Talks

Venue & Directions

Leftbank Annex

101 N Weidler St
Portland, OR 97227

The conference will be organized at the Leftbank Annex which can accommodate 400 attendees.

Leftbank Annex features beautiful views of the Portland skyline with close proximity to downtown!

Featured Portland Culinary Delights:

  • Coco Donuts (0.1 miles)
  • Stumptown Coffee (0.3 miles)
  • No. 33 Dry Gin (0.4 miles)
  • Clear Creek Brandy (0.4 miles)
  • Crux IPA (0.5 miles)

Accomodations

Hotel

AC Hotel by Marriot
Downtown Portland
888 SW 3rd Ave.
Portland, OR 97204
(503) 223-2100

Discount Code: H0P (h – zero – p)

Things to Do

Portland, OR Old Town Sign

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Supporting Partners

Marketing Loves Sales 2017 Partners